Social Media Coordinator

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Social Media Coordinator

Job Type: Full-Time / Part-Time

Reports To: Marketing Manager or Director of Communications

Compensation: Competitive Hourly Rate or Salary + Benefits (if applicable)

Position Summary

The Social Media Coordinator is responsible for creating, curating, and managing published content across all social media platforms. This role supports brand awareness, engagement, and lead generation through consistent, on-brand messaging and strategic social media initiatives.

Key Responsibilities

• Develop, schedule, and publish daily content for platforms like Instagram, Facebook, TikTok, Twitter, LinkedIn, and YouTube

• Collaborate with the marketing team to create compelling visuals, captions, and campaigns

• Monitor social media channels for comments, questions, and mentions; respond in a timely and brand-appropriate manner

• Track and report on social media metrics and performance, offering insights and recommendations

• Assist in planning and executing social media advertising campaigns

• Stay up-to-date on platform trends, tools, and best practices

• Support influencer outreach and brand partnerships as needed

• Maintain a content calendar to ensure strategic and consistent posting

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field (or relevant experience)

• 1–2 years of professional experience managing business social media accounts

• Strong understanding of major social media platforms and their best practices

• Experience with social media scheduling tools like Hootsuite, Later, or Buffer

• Basic graphic design or video editing skills (Canva, Adobe Creative Suite, or CapCut preferred)

• Excellent written communication and copywriting skills

• Creative thinker with strong attention to detail

Skills & Competencies

• Strong organizational and time management skills

• Ability to work independently and meet deadlines

• Data-driven and goal-oriented mindset

• Passion for digital trends and content creation

• Comfortable working in a fast-paced, collaborative environment

Benefits

• Health, dental, and vision insurance

• Paid time off and holidays

• Professional development opportunities

• Flexible work environment

• Employee discounts or perks

Equal Opportunity Employer

We welcome candidates from all backgrounds and are committed to creating a diverse and inclusive workplace.